- Developed and presented The Social Media Seminar for Virtual Call - New Zealand 2014
- Increase social media effectiveness and outreach to meet the client's goals.
- Develop and manage social media guidelines to ensure the client online outreach strategy is effective and consistent with the clients’ brands.
- Research and analyze clients’ online market/competitors.
- Develop social media and grow community presence on different social media mediums, including Facebook, Google+, YouTube, Pinterest, Instagram and LinkedIn.
- Develop and build brand awareness using different mediums (including videos and infographics).
- Develop relationships with fans/customers/constituents through social media and community marketing programs.
- Respond to inquiries and messages in a timely manner.
- Create custom monthly social media performance reports.
- Monitor key online conversations and events to ensure that our clients are participating effectively in quality conversions and are appropriately represented.
- Establish and maintain relationships with bloggers, as well as fans/customers to help execute a solid content distribution strategy.
- Monitor trends in social media and applications.
- Understanding the difference between managing a personal vs. business social media page.
- Solid knowledge of how social media is part of a fully integrated marketing campaign, including SEO, web design, etc.